In every business, the most important factor to high conversion rates and increased profits is the traffic flow to your website. A business may have a good website, but it will not make sales without the right flow of quality traffic. Today, with the new technologies a company can drive website traffic without SEO through various ways.
One way of generating traffic is through SEO, which most businesses use and has been proven to be useful in the digital world. However, as more people continue to access the internet, stiff competition for keyword ranking has developed since every company wants to rank at the top.
Therefore, before you begin to generate traffic for your website, it is essential to note the highest source of your traffic, the amount of time that visitors spend on your website and the web pages that they are most interested in.
This will help you to know the needs and preferences of your potential customers and strategies on other methods that you can use to generate more traffic to your website.
Here are ways that you can use to drive website traffic without SEO:
Drive Website Traffic Without SEO Through Social Media
It is essential to have accounts for some of the social media platforms such as Facebook, Instagram, Twitter and Pinterest. Social media has been proven to have a big impact on the decision making of consumers. This means that people will first read the comments and reviews on social media before they decide to purchase from your company.
If you want long-term website traffic, then you should consider social media since it has a direct impact and can take a short time to achieve the desired results. Most of the social media platforms allow business to use video clips, images and long posts that attract the target audience.
When using social media to generate traffic flow, you need to be actively involved in posting and replying to comments. To increase your credibility to your customers, ensure that you reply to their inquiries quickly. In most of the social media platforms, to have your posts appear at the top of the news feed, you have to pay for the promotions.
These paid promotions are worth the investment since the return on investment will be much higher. Nowadays, you can find reliable firms that deal with social media marketing through the internet. You can use links to your website to allow your potential customers to access your website easily.
Drive Website Traffic Without SEO Using Email Marketing
Emails are one of the most efficient ways of promoting your products or services. With email marketing, you get high returns on investment since you do not have to invest a lot to use this form of marketing. In email marketing, you can use email blasts to several of your customers and contacts, or you can use newsletters.
With email marketing, you build a personal relationship with your customers. When you send emails to your customers and contact list, most of them will open the email and start engaging with you.
This type of engagement helps in building trust and long-term relationship with the customers. Also, it will help you to know what type of products or services that your customers are most interested in.
For effective email marketing, you need to get potential customers to subscribe to your newsletters regularly. This can be done by having a landing page, simple subscription form or even an exit popup for whoever visits your website.
For those who are just starting out, you must know that it takes a while to get a good list of subscribers. So i would always recommend going with a small budget and invest a little bit on paid email marketing campaigns.
Drive Website Traffic Without SEO Using Your Own Videos
Most businesses do not use videos as a form of marketing as they do not understand how effective it is compared to other methods. The number of views and shares determines the effectiveness of the videos in generating traffic.
When a customer views one of your videos and they like them, there is a higher chance that they will share in on their social media platforms. This chain of sharing continues until most of the pole have viewed the video and understood the message behind it.
In the videos you can use short clips mostly used in social media, advertisement videos and informational videos. Inform customers about your new brands and videos demonstrating how to use your products.
You can also use short webinars that are very interactive. This kind of real-time interaction allows you to understand your customer’s needs and preferences. You can also get their contact details such as emails and use them while sending newsletters.
Generate Traffic Without SEO Using Online Advertising
As a businessman, you should look for unique ways of advertising that most businesses do not use. In this case, you should note that to gain high conversion rates, the customers should visit your website more than once.
Most of the customers who visit your website for the first time do not purchase your products and services, and hence you need to make them visit again.
This is also useful in understanding the web pages that the clients visited in your website, and you can use this information to send them emails based on their interests.
You can also make use of ads which encourage customers to visit your website. There are paid ads which are very efficient in building web traffic. It is important to know where you should place your ads and in this case, you need to consider websites that have high traffic.
You can also get companies that deal with ads, and they can help you achieve maximum traffic flow that you want for your website.
When it comes to generating traffic for your website, do not only rely on SEO as other methods stated above will increase your online presence. It is important that you take time and understand the most important aspects that suit your business needs.
You also need to get prepared to invest a little bit, as some of the methods will require paid promotions. But again the return on investment can be much higher.
To avoid the competition that comes with SEO and keywords, invest in high traffic sites using banner ads, social media and email marketing. In addition, use videos, display ads, and you will be surprised at how you obtain long lasting web traffic in a short period of time.
Thanks for coming by to read my article on how to drive website traffic without seo. Please feel free to leave a comment and let me know your thoughts and feelings.